This is so stupid. Aparently BMW encourages Victorians to hoon, so much so that their new ad campaign has been banned from TV.
“Australia's advertising watchdog outlawed the ad for a BMW convertible because driving stunts shown in the clip would break Australian road rule laws.”
And again, demonstrating the futility of said ban, the article describing the ban actively links to the ad.
However if our benign overlords in the government who want to control everything Australians are allowed to see on the internet, had their way, would we be now prevented from accessing www.bmw.com? And anyway, if you are going to take away “speed” and “dangerous driving” from a car ad... exactly what would you be left with?
Probably not this…
What about movies with car chases? Does the advertising watchdog really believe Australians are so stupid that watching a BMW with painted tires skid around a warehouse is going to encourage hoons to skid around on real roads? Clearly the timing of such a ban is linked to recent tragedies and seems like a knee-jerk reaction which really won’t attack the underlying causes of these tragedies.
Or could it be that the advertising watchdog is too tied up not dealing with AMI ads that they needed to show Australians they’re actually doing something?
2 comments:
It seemed like a pretty dull commercial to me. The picture didn't even look like anything. Methinks the classification board has an Audi parked in their wallets.
good point, i hadn't even considered the conspiracy angle...
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